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    BUSINESS ETHICS - 5E
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    1380

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    Sinopse

    Comprehensive and systematic, this single-author text provides integrated coverage of the entire field of business ethics.* NEW - Updates all topics and cases. * NEW - Adds new cases. * NEW - Covers computer-related issues and issues of Web use and email. * NEW - Contains a discussion on virtue ethics. * NEW - Provides charts showing how to handle different ethical approaches and how to use the approaches in handling issues. FEATURES * Provides comprehensive, systematic coverage of a wide range of issues in all areas of business - including marketing, finance, management, strategic planning, computer systems, etc. * Covers moral reasoning in business, moral issues within the corporation, and international issues. * Opens each chapter with case studies that look at the ethical problems involved in an actual business situation - including many recent and newsmaking cases. * Shows students how to think through issues to conclusions. * Features a clear, accessible exploration of the philosophical art of ethical argumentation - showing students how positions can be developed. * Presents both sides of an issue and shows how one can argue to a conclusion. * Offers unique, in-depth coverage of international ethical issues. * Contains questions and case-questions at the end of each chapter to help students review the material and sharpen their reasoning on moral issues. * Lists extensive references and outside readings in footnotes. *Provides comprehensive, systematic coverage of a wide range of issues in all areas of business - including marketing, finance, management, strategic planning, computer systems, etc.*Covers moral reasoning in business, moral issues within the corproation, and international issues.*Opens each chapter with case studies that loook at the ethical problems involved in an actual business situation - including many recent and newsmaking cases.
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    Especificações

    ISBN9780130797728
    Pré vendaNão
    Peso699g
    Autor para link
    Livro disponível - pronta entregaNão
    Tipo itemLivro Nacional
    Número de páginas626
    Número da edição1999
    Código Interno1380
    Código de barras9780130797728
    AcabamentoPAPERBACK
    AutorDEGEORGE, RICHARD
    EditoraPEARSON EDUCATION DO BRASIL
    Sob encomendaSim

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