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    RUNNING LEAN-ITERATE FROM PLAN A TO A PLAN THAT WORKS
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    857577

    Por: R$ 192,00

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    Sinopse

    We live in an age of unparalleled opportunity for innovation. We’re building more products than ever before, but most of them fail—not because we can’t complete what we set out to build, but because we waste time, money, and effort building the wrong product.
    What we need is a systematic process for quickly vetting product ideas and raising our odds of success. That’s the promise of Running Lean.
    In this inspiring book, Ash Maurya takes you through an exacting strategy for achieving a "product/market fit" for your fledgling venture, based on his own experience in building a wide array of products from high-tech to no-tech. Throughout, he builds on the ideas and concepts of several innovative methodologies, including the Lean Startup, Customer Development, and bootstrapping.
    Running Lean is an ideal tool for business managers, CEOs, small business owners, developers and programmers, and anyone who’s interested in starting a business project.
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    Especificações

    ISBN9781449305178
    Peso499g
    Livro disponível - pronta entregaSim
    Dimensões22.9 x 15.2 x 1.9
    IdiomaInglês
    Tipo itemLIVRO IMPORTADO ADQ MERC INTERNO
    Número de páginas207
    Número da edição2ª EDIÇÃO - 2018
    Código Interno857577
    Código de barras9781449305178
    AcabamentoPAPERBACK
    AutorMAURYA, ASH
    EditoraO'REILLY MEDIA
    Sob encomendaNão

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