AGILE PRODUCT MANAGEMENT WITH SCRUM -CREATING PRODUCTS THAT CUSTOMERS LOVE

In 'Agile Product Managment With Scrum', leading Scrum consultant Roman Pichler uses real - world examples to demonstrate how product owners can create successful products with Scrum. He describes a broad range of agile product management practices, including makeing agile product discovery work, taking advantage of emergent requirements, creating the minimal marketable product, leveraging early customer feedback, and working closely with the development team. Benefitting from Pichler's extensive experience, you'll learn how Scrum product ownership differs from traditional product management and how to avoid and overcome the common challenges that Scrum product owners face. This book is an indipensable resource for anyone who works as a product owner, or expects to do so, as well as executives and coaches interested in establishing agile product management.