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    C/ID - VISUAL IDENTITY AND BRANDING FOR THE ARTS
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    544243

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    Sinopse

    Following the explosion of identity design in the arts and the reinvention of the art gallery/museum as a brand, this book provides a survey of recent and current design work for cultural clients, including galleries, museums, theaters and auditoriums. Thirty international case studies clearly express what good design can do to improve the fortunes and/or images of an institution. The focus is on new identities and their application, as well as smaller design solutions such as gallery guides, promotional programs (incorporating everything from posters to ad campaigns). Exhibition catalogs, branded merchandising, websites, signage systems, renovated environments, new galleries, extensions and completely new buildings. The case studies consider projects large and small—from museums and galleries of international significance, to smaller institutions whose sphere of influence is more local. Each includes comments from the designers and from key stakeholders.
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    Especificações

    ISBN9781856694087
    Pré vendaNão
    Peso197g
    Autor para link
    Livro disponível - pronta entregaNão
    Tipo itemLivro Importado
    Número de páginas176
    Número da edição1ª EDIÇÃO - 2006
    Código Interno544243
    Código de barras9781856694087
    AcabamentoHARDCOVER
    AutorKING, EMILY
    EditoraLAURENCE KING
    Sob encomendaSim

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