FUNDAMENTALS OF FASHION DESIGN, THE

The Fundamentals of Fashion Design offers an illustrated introduction to the key elements of fashion design from the initial concept of a fashion idea through to realising it in 3D form. From research to design, different types of fabrics and their properties, machinery and methods of construction are all examined. How a fashion collection is formed, whom it is designed for and how it is promoted are all discussed within the book. The final chapter gives an insight into the various jobs that are part of the fashion industry. It includes interviews with designers, stylists, photographers, buyers and agents. The Fundamentals of Fashion Design is packed with varied examples of work by talented designers and other creative people who work in the fashion industry, used to illustrate the no-nonsense text and to inspire you.