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Editora
ISBN
Páginas
Idioma
Peso
AcabamentoSinopse
User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now, there hasn’t been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight strategy tools and techniques to help you and your team craft innovative multi-device products that people want to use.
Whether you’re an entrepreneur, UX/UI designer, product manager, or part of an intrapreneurial team, this book teaches simple-to-advanced strategies that you can use in your work right away. Along with business cases, historical context, and real-world examples throughout, you’ll also gain different perspectives on the subject through interviews with top strategists.
Whether you’re an entrepreneur, UX/UI designer, product manager, or part of an intrapreneurial team, this book teaches simple-to-advanced strategies that you can use in your work right away. Along with business cases, historical context, and real-world examples throughout, you’ll also gain different perspectives on the subject through interviews with top strategists.
Ficha Técnica
Especificações
| ISBN | 9781449372866 |
|---|---|
| Subtítulo | HOW TO DEVISE INNOVATIVE DIGITAL PRODUTS THAT PEOPLE WANT |
| Pré venda | Não |
| Peso | 352g |
| Autor para link | LEVY JAIME |
| Livro disponível - pronta entrega | Não |
| Dimensões | 23 x 16 x 1.5 |
| Idioma | Inglês |
| Tipo item | Livro Importado |
| Número de páginas | 315 |
| Número da edição | 1ª EDIÇÃO - 2015 |
| Código Interno | 772761 |
| Código de barras | 9781449372866 |
| Acabamento | PAPERBACK |
| Autor | LEVY, JAIME |
| Editora | O'REILLY MEDIA |
| Sob encomenda | Sim |