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Editora
ISBN
Páginas
Idioma
Peso
AcabamentoSinopse
'Managing Innovation' is an established, bestselling text for MBA, MSc and advanced undergraduate courses on innovation management, management of technology, new product development and entrepreneurship. It is also widely used by managers in both the services and manufacturing sectors.
Now in its fifth edition, Managing Innovation has been fully revised and now comes with a fully interactive e-book housing an impressive array of videos, cases, exercises and tools to bring innovation to life. The book is also accompanied by the Innovation Portal at www.innovation-portal.info which contains an extensive collection of additional digital resources for both lecturers and students.
Now in its fifth edition, Managing Innovation has been fully revised and now comes with a fully interactive e-book housing an impressive array of videos, cases, exercises and tools to bring innovation to life. The book is also accompanied by the Innovation Portal at www.innovation-portal.info which contains an extensive collection of additional digital resources for both lecturers and students.
Ficha Técnica
Especificações
| ISBN | 9781118360637 |
|---|---|
| Subtítulo | INTEGRATING TECHNOLOGICAL, MARKET AND ORGANIZATIONAL CHANGE |
| Pré venda | Não |
| Peso | 759g |
| Autor para link | TIDD JOE,BESSANT JOHN |
| Livro disponível - pronta entrega | Não |
| Dimensões | 23 x 16 x 1 |
| Idioma | Inglês |
| Tipo item | Livro Importado |
| Número de páginas | 680 |
| Número da edição | 1ª EDIÇÃO - 2013 |
| Código Interno | 742314 |
| Código de barras | 9781118360637 |
| Acabamento | PAPERBACK |
| Autor | TIDD, JOE | BESSANT, JOHN |
| Editora | JOHN WILEY |
| Sob encomenda | Sim |